Audience

Advertisers, agencies and brands interested in an ad management system solution to optimize their marketing efforts

About Google Campaign Manager 360

Campaign Manager 360 is a web-based ad management system for advertisers and agencies. It helps you manage your digital campaigns across websites and mobile. This includes a robust set of features for ad serving, targeting, verification, and reporting. Use Trafficking to manage creatives and run ad campaigns. Reporting enables you to view data for ads trafficked through Campaign Manager 360. It organizes performance data from your campaigns and makes it useful to you. Build and run custom reports. Includes standard, floodlight, path to conversion (P2C), reach, and cross-dimension reach report types and subtypes. Gain insight into user interaction paths and learn the role that specific channels played in your conversions. The verification tab in Reporting helps you check the overall behavior of your ad impressions. Learn about tagging, geo-targeting, and content verification.

Integrations

API:
Yes, Google Campaign Manager 360 offers API access

Ratings/Reviews

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Company Information

Google
Founded: 1998
United States
support.google.com/campaignmanager/answer/2709362

Videos and Screen Captures

Google Campaign Manager 360 Screenshot 1
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Product Details

Platforms Supported
Cloud
Training
Documentation
Support
Phone Support
24/7 Live Support
Online

Google Campaign Manager 360 Frequently Asked Questions

Q: What kinds of users and organization types does Google Campaign Manager 360 work with?
Q: What languages does Google Campaign Manager 360 support in their product?
Q: What kind of support options does Google Campaign Manager 360 offer?
Q: What other applications or services does Google Campaign Manager 360 integrate with?
Q: Does Google Campaign Manager 360 have an API?
Q: What type of training does Google Campaign Manager 360 provide?

Google Campaign Manager 360 Product Features

Campaign Management

Lead Management
Event Triggered Actions
Contact Database
Channel Management
Email Marketing
Multi-Campaign

PPC

Conversion Tracking
Account Alerts
URL Builder
Analytics / ROI Tracking
Bid Management
Campaign Management
Keyword Tracking
Budget Management
Landing Pages / Web Forms
A/B Testing
Keyword Research Tools
Google / Bing Ads

Search Engine Marketing (SEM)

Conversion Tracking
Account Alerts
URL Builder
Analytics / ROI Tracking
Bid Management
Campaign Management
Keyword Tracking
Budget Management
Landing Pages / Web Forms
A/B Testing
Keyword Research Tools
Google / Bing Ads

Google Campaign Manager 360 Additional Categories