Showing posts with label twitter. Show all posts
Showing posts with label twitter. Show all posts

Thursday, July 22, 2010

We are not amused? Jokes, twitter and copyright

Q. Why did the comedian Tweeter cross the road?..

A. .. to steal someone else's joke posted on Twitter??

The Grauniad reports today on the latest spat in the turf war that is developing on Twitter between comedians trying out jokes and material, and passing other parties quietly re using thus material, sometimes explicitly under their own name.

It seems that Keith Chegwin, now no longer for some while the fresh faced lad of Saturday morning TV, has hit rock bottom and resorted to passing off jokes gathered on Twitter as his own "old" material.
Chegwin decided to use his account, where he has more than 36,000 followers (no, me neither), to broadcast a whole load of gags and one-liners. He claimed that these were either his own work, or traditional gags minted by long-dead comics.

Unfortunately, they weren't. Among the gags retold by the one-time player of pop were identifiable jokes written by a number of contemporary standup stars, including Milton Jones, Lee Mack and Jimmy Carr. And what Cheggers presumably envisaged as a warm-hearted bit of fun has stirred up a sizeable amount of bad feeling within the comedy community. One comedian, Ed Byrne, even took Chegwin to task on Twitter, telling him he was wrong not to credit "working comics" for the jokes he was using.

This is not the first occasion of such, er, lack of amusement, emerging. My esteemed colleague @loveandgarbage tells me that this is a common source of disquiet. Comedians like to test and work on their material and Twitter with its potential for response and re-tweeting is a prfect venue for this. But the real question is, does anyone own a joke? Should they? Isn't this common cultural property? Where would society be if the first person to invent a "knock knock " job had asserted copyright in it?

Jokes - and especially tweeted jokes - are often quite short, vaguely familiar variations on a theme, and don't look much like the public conception of a "literary work", which is the applicable category of copyright (for written down jokes anyway). But the law as usual is not as simple as ordinary common sense.

Copyright exists only in works which are "original literary works". But case law has set a very low bar on such protection. A "literary" work has been held to include a long list of extremely unexciting written-down "things", eg, exam papers, football coupon forms, and a large number of meaningless five letter words used as codes. Looking at rather short literary works, it is generally acknowledged, eg, that some particularly pithy headlines might well engage copyright, though slogans are more contested, and usually protected by trade mark. There is the famous Exxon case, Exxon Corp. v. Exxon Insurance Consultants International Ltd [1982] Ch. 119, in which the English court held one word was too short to be a literary work. But 140 characters is somewhat longer and there is an interesting quote in the Exxon case from University of London Press Ltd. v University Tutorial Press Ltd. [1916] 2 Ch. 601 in which Peterson J. said, at pp. 609-610:

The objections with which I have dealt do not appear to me to have any substance, and, after all, there remains the rough practical test that what is worth copying is prima facie worth protecting.

Copying jokes certainly seems to be a worthwhile economic activity. But are jokes "original"? There is surely an argument that, like recipes, every joke that exists has already been invented in some fundamental form - and therefore can be freely copied and adapted. Yet jobbing comedians do put a great deal of work into, and base their income on, inventing "new" jokes - and as the Grauniad note, the culture has shifted since the 80s to a point where comedians now regularly claim to "own" their jokes (I've also just been referred to this fascinating piece):

The idea that a comedian had outright ownership of his material seems to have taken root in this country once Manning et al gave way to the Ben Elton generation. For the original alternative comedians, simple gag-telling was far less important than presenting a fully-formed original perspective on the world. And if you were trying to offer an audience something distinctive (with all the added hard work that involves) then it became crucial to ensure that your gags were wholly your own....In recent years, the main victims of plagiarism in standup have been those comics who rely heavily on one-liners and quickfire jokes. For gag thieves, these present the perfect opportunistic crime: they're easy to lift and contain fewer hallmarks of the originator's personality.
So maybe there is copyright in the jokes in question, and poor Cheggers is a copyright pirate. (Appealing to Technollama here to insert a Photoshop mock up pic!) But there is a serious point here, of which the Twitter joke is (paradoxically) a good example.

Is there copyright generally in any tweet? If so, what happens to re-tweeting? Passing around tweets by re-tweeting them is, for most tweeters, welcome : both providing an ego boost and allowing the community to share useful and amusing information at lightning speed. Yet if copyright exists in tweets, such activity is prima facie copyright infringing.

Again, there is a strong argument that by writing in an unprotected, open to the public, Twitter account, you are granting an implied license to copy. (Twitter itself seems to recognise this by providing no re-tweet button where the tweet is a friends-only one.) However the "implied license" argument has been frequently repelled on the Net generally: it is now very well accepted that simply posting something on a website, like a photo, or a story, does not in any way grant permission to all and large to reproduce it (cf a thousand spats over fans downloading pictures of their heroes from official media websites). Why should Twitter be any different? As usual, this would very much be on a case by case basis and depend on intentions, if litigation was ever to occur.

So we are left in a dilemma. If comedians are to get protection, we may prejudice perhaps the fundamental mechanism by which Twitter adds value to its community: the re-tweet.

But that's not the only problem. Presumptively granting copyright to tweets would allow particular tweets to be easily suppressed from distribution on threat of legal action, something that migt have serious chilling effects on freedom of speech.

Most recently, eg, take the Ben Goldacre/ Gillian McKeith spat, over whether Ms McKeith had called Mr Goldacre a liar on Twitter. Conveniently for the Goldacre side, someone had taken a screen cap of the incriminating tweets by McKeith, before she sensibly and fairly quickly deleted them. I wondered at the time if these tweets were not her copyright, and thus illicitly copied and distributed - as clearly she had not given permision, or if she had, had withdrawn it by deleting the tweets on her own account. And copyright can be so much easier a way to suppress speech than libel since it does not involve any enquiry over whether what was said was a lie or detrimental to anyone's reputation.

Of course, again (as with yesterday's FOI post) in copyright, there are exceptions for news reporting and public interest elements. But these are untested for social media and particularly for amateur tweeters rather than professional journalists. (It is interesting in the two pieces linked to above, that the Guardian themselves link directly to the screen-capped tweets, but Goldacre, a clever careful man, does not. :) Most lay people receiving a cease and desist on copyright grounds would probably delete a re-published tweet without demur. This could be the next way to suppress speech on a vigorous liberal forum like Twitter for everyone from Ms McKeith to the Church of Scientology.

Turning into a bit of a bad joke, eh? :-)


Tuesday, September 08, 2009

A Very Peculiar Scottish Practice & fin de Festival muscellany

Pangloss is in Estonia where she hopes to blog more tomorrow, but in meanwhile, while desperately trying to catch up post far too much Edin Festival indulgence, was delighted to see this tartan trivia below on Lawrence Eastham's excellent blog for the Society for Computers and Law:

"Solicitors on YouTube

Are Scottish solicitors Inksters the first firm to have a dedicated YouTube channel?

The Glasgow-based firm Inksters hope to ‘keep ahead of the legal technology curve with the launch of a YouTube channel’. The channel contains an initial five films which are also available at inksters.com. These include films on The Home Report, one about windfarming on croft land and another on the House of Lords case: Moncrieff v Jamieson (featuring SSCL Chair Iain G Mitchell QC). Brian Inkster said ‘putting these films on YouTube will bring them to a wider audience. It is a natural extension of the Web 2.0 policy we have been pursuing at Inksters. We were the first Scottish law firm to Twitter earlier this year and we are perhaps now the first Scottish law firm with a dedicated YouTube channel’.

The YouTube videos are at www.youtube.com/inksterssolicitors


Not only that but I *think* I've scooped venerable Scots Law News here! Drag your eyes away from Ally Megrahi (that well known footballer), team.. (Opps EDIT: no! See here.)

I've also very belatedly updated my blog roll a little to include a few excellent newer blogs including Datonomy, on personal data with a stellar UK practitioner line up, and Simon Deane-Johns's useful round up of consumer law,Pragmatist, including some very pithy comments on the seemingly endles revision of EC online consumer law.

From Datonomy, I learn that the UK ICO rather quietly commissioned research in August to price a business case for businesses to invest in privacy; effectively aiming to find out how much businesses might save by proactively investing in privacy rather than waiting for the security breach headlines to hit the fan. How interesting, and how topical, but it certainly seems to move us a long way from privacy-as-a-human-right to commodified privacy-as-property doesn't it?

Oddly enough Pangloss will be speaking on this very topic at the upcoming special-value one-time-only credit crunch SCL Policy Forum in September (fee payable with 6 months 0% credit - no not really) , so if anyone else wants to comment or has interesting worked examples (please show figures:-) of the (alleged) value of privacy to either consumers or businesses, please do comment!

So for me upcoming on the intergalactic talk schedule (just call me Cyber Wogan), it's Estonia for cyberwar, Amsterdam for death (2.0 variety), and London for poverty and privacy. The Three Horsemen of the IT Law Apocalypse. What does that leave? Rains of frogs I suppose..



Tuesday, June 16, 2009

Brandjacking and FaceSquatting

Interesting times (as ever) in the social networking sites/personal branding crossover world. One of the most interesting papers from Digital Convergence HK was by Lisa P. Ramsey, University of San Diego School of Law on "brandjacking", on social networks - the increasing practice of grabbing famous personal or corporate names on social networks, even if they're not you (or not exclusively you).

Twitter has had quite a history of this, as the current locus of choice for celebrity blogging - but it is also, less obviously, becoming of enormous commercial significance - just a few days ago Dell proudly announced it had sold c $3m worth of computers through its Twitter shop (though as one commenter wisely says, are these new sales or just diverted from other salespoints??)

To respond to this, Twitter has just announced a verified account process - at first rolled out only for personal, not commercial, usernames and aimed at famous names (eg the likes of Neil Gaiman and Stephen Fry, who have been plagued by imitators/admirers). The new service at the moment merely invites those afflicted to submit their details but not does not give any details of what evidence will be used to ascertain who is who , nor how to distinguish between two worthy competitors for the same name - eg my brother is called Jonathan Edwards and is a consultant IT and office automation lawyer, but there is also Jonathan Edwards the former medal winning triple jumper! Who should get the Twitter space? Neither is exactly Janet Jackson... and arguably though the sport one may be more famous, my brother can make better commercial use of this particular space?? Interestingly anyone can apply to be verified - so Pangloss has, sub nom Lilian Edwards! Let's see if they reply :-)

And even practically as Lisa was speaking, the social network "domainspace" expanded enormously with Facebook's sudden overnight launch of personal usernames. The resulting land grab and predictable accompanying furore of lost and fraudulent claims has been rather wonderfully, named Facesquatting and all kinds of virtual dust is still settling. The Grauniad say "Facebook says 500,000 users grabbed their usernames within 15 minutes of the system going live, with no reports of major squabbles so far."

Lisa suggested that as with domain names, the law of trade marks should be relevant to protect brands, and needs re examining to see if it could meet this kind of challenge. She then canvassed the kinds of problems that may result, familiar to those who've followed the ICANN wars. What about businesses whose name is a generic, like Apple Computers ? Should they get preferential treatment on Twitter or FB when they wouldn't in TM law?

Pangloss checked and on FB, Apple-we-know-and-love has Apple Store and Apple Ipod, but the page "Apple" has actually been registered by, er, a lover of apples. Yes, the green vitamin-loaded things! PG is quietly pleased at this triumph of nature over commerce :)

So should the Cox- lover be deposed by FB, or if they don't play ball, even sued under TM law, or fined under the US Anti CyberSquatting law, or local equivalents? If so, why? And what about Fiona Apple the singer, who sells most her records over the Internet these days, and also has an FB "be a fan" page??

Social networks were originally set up to allow people to be, well, social, not to sell things - and to be fans of things like pop groups, books, movies, comics and er fruit : all extensions of their personality. Yet as the Grauniad wisely suggest, it is likely the SNSs will bend over backwards to make provision to allow remedies against "facesquatting" etc because the businesses and the celebrities are the place where they will, if ever, find a revenue stream more reliable than mere ads. As the Grauniad adds : "

"In truth, though, I think the odd timing shows us something else: that the real target of Facebook usernames aren't users at all, but the companies, brands and high-profile celebrities who can be convinced to pay for services somewhere down the line.

And they've already had their usernames granted to them, regardless of the timing of the launch. Anyone else is just going along for the ride."

Multiple registrations on multiple networks (FaceBook, Twitter, Bebo, whatever) will also be a problem. The brand-owners are already aghast at the prospect of the extension of the URL domain name space to cover internationalised domain names (Kanji, Korean alphabet, etc) because they see this not as an opportunity to brand more effectively to their customer bases , but as creating hundreds of new domain names they'll have to buy up and police to avoid cybersquatting. What should be a blessing has become a curse. Interestingly, PG has been directed to a lovely tool to check whether your name is available on multiple SNSs - reportedly it has been much used in the Facebook username goldrush!!

Pangloss is deeply unsure if some new version of TMs and domain name law should be adapted or invented for the social namespace. For one, there is simply not, or at least not always, the same problem as there is with domain names used as URLs: that there can be only one. There is already more than one Lilian Edwards on Facebook (and I am lucky to have an unusual first name) but there can only be one lilian.facebook.com (and it is not me) or even liianedwards.co.uk.

Is it really helping any to give me yet more opportunities to fight it out with the other Liians ) at least one of whom has her own business, selling elephant drawings!!) ? Isn't the real solution here better granular search facilities on FB and other sites, not giving out and policing unique vanity URLs? There is already substantial evidence the public now overwhelmingly finds sites via Google not via typing in random URLs anyway.

But - as Lisa pointed out - is the issue not actually more of public confusion, than of brand maintenance? If I find a site called Dell on Twitter, will I assume it is the real Dell selling me reputable computers, not some rip-off merchant? Perhaps, but here as noted Twitter is already bringing in its own solutions (and asking businesses to pay for a verified site at some future point doesn't seem too wrong to me either, if it leads to $3m extra sales.).

In the Twitter celebrityspace there is also a rather cute emergent norm, that when a name has been snaffled, the celebrity renames as " -himself" - so eg Neil Gaiman is @neilhimself.

As well as these "norm" solutions, if the problem is public confusion, can't that be better met by enforcing existing public laws on false advertising, fraudulent commercial practices, etc, than by inviting vast swathes of private trade mark litigation, which might in turn need the reinvention of the ICANN UDRP procedure, international treaty negotiation, etc etc, all over again? This seems to me like a place where we should not in knee jerk fashion turn to an IP solution. We don't need more property for companies to fight over here, and given the costs of policing the brand, they possibly don't want it either; all we need are workable solutions for consumers.

Lisa pointed out correctly that most false advertising rules only apply to commercial actors - but this doesn't have to be so. In fact in the UK, it is an offense in advertising law to deceptively hold yourself out as a private person when you are in fact a business ( for more on this and the problem of the emergent hybrid consumer or "prosumer" see Christine Riefa's chapter on e-contracts in the upcoming - guess what - 3rd edn of Edwards and Waelde eds Law and the Internet.)

Let's stop and think a bit before we jump again to create yet more new IP rights, ok?


Pangloss is now at a hotel with a pool and a beach :-)) so she's going to try to take a break from all this intellectual fever!! Bye for now :)

The Revolution Will In Fact Be Twittered

Interesting report from Boing-Boing on the coverage by Iranian bloggers of their situation via Twitter.

I've been noticing retweets from Iran on my own Twitterlist. They do seem to be reaching an unusually diverse selection of people.


"Wagner James Au says,
Iranians around the world are making extraordinary use of Twitter and Twitter APIs to send updates and coordinate the uprising that now disputes Ahmadinejad's election. (Some background from Andrew Sullivan here) Last night Tweets from Iran seemed to go silent for several hours, apparently after Iranian government intervention, but protesters just used TwitterFall.com and other workarounds to keep the information stream going. (As one developer supporter put it, "Open APIs equal freedom.") The mainstream media has been tragically slow to cover what seems to be a major social upheaval fueled by Twitter. "

Monday, April 13, 2009

From Twitter for Geriatrics, to #amazonfail

Following on from my post on Facebook stats, here's an interesting set of factoids that came out over the Easter weekend about Twitter.

"The number of people using Twitter in February jumped a dramatic 700% compared to the same month last year, reported ComScore. And who's largely behind that huge increase? Well, it's not the teen set. It's not even twenty-somethings or thirty-somethings, according to the online researcher.

Online researcher ComScore found that people between 45- and 54-years-old are 36% more likely than other age groups to use Twitter, making them the highest rated age group, followed by 25- to 34-year-olds, who are 30% more likely to Tweet out updates about their life and work.

What's notable about this is that traditionally, the people who first populate social networking sites - think Myspace and Facebook - are, well, younger. Much younger. Teens talking about school and dating, and posting pictures of pool parties and proms got Myspace off to its meteoric start.

But older users - you know, the ones who've been able to vote for 15 years or more - are now diving into social networking. Just last month, Hitwise Pty., which measures online traffic, reported that Facebook's audience of people over the ripe old age of 35 increased by 23% in February compared to February 2008. While the social network was launched to serve college students, Facebook has broadly expanded that audience over the past year to include many middle-aged folks.

"The skew towards older visitors, although perhaps initially surprising for a social media site, actually makes more sense than you might think at first," wrote Radwanick. "With so many businesses using Twitter, along with the first generations of Internet users "growing up" and comfortable with technology, this is a sign that the traditional early adopter model might need to be revisited. Not only teenagers and college students can be counted among the 'technologically inclined', which means that trends are much more prone to take off in older age segments than they used to."
Twitter traffic skyrockets, thanks to middle-age tweeters | ITworld "


Some of this ties in rather interestingly with some papers I've seen and discussions I've had at various conferences lately. According to US privacy researcher Jean de Camp (among others), older people are risk averse, reluctant to give up privacy without tradeoff, and untrained in how to use unfamiliar technology effectively and without fear. I would add that adults are nowadays time poor, at least before retirement.

FB appeals to young folk who like tagging themselves in photos, embarrassing themselves and their friends and letting it all hang out if it gets them new dates and new party invites. "Real" blog sites like Live Journal and er, Blogger, appeal to those with time on their hands, or a least, thosd who'd like to be distracted from their actual proper work :) and those who find writing fun not a chore. Second Life appeals to - I don't know, who *does* Second Life appeal to?

But Twitter is deliberately restricted to 140 character "tweets", making it (like texts) swift, economic as to the point, mobile-optimised and thus actually useful - as was said this weekend, it actually has a higher signal to noise ratio than any other SNS (unless you have Geeklawyer on your Friends list ..) - no cat photos, no emo angst - just good info and links. It is unsurprising therefore that it is being swiftly adopted as the SNS of choice by older, more busy, more business-inclined users. It is also lacking in the endless bloatware and (so far) ads of most sites - another plus for the older busier user with no time for a learning curve.

But Twitter also has a killer app - namely, hashtagging - the use of tags like #websci09, #g20, #drwho, etc, in tweets, to aggregate comments by people who may not know each other and not be on each other's "Friendslists". Twitter thus has the ability to provide broad "zeitgeist" coverage of a major event, conference, festival, creative work or even "issue". This, as I and other legal commentators have mentioned lately, has made Twitter suddenly immensely popular at recent academic and techie conferences, where it can provide a running mobile distributed real time annotation and microblog of the events of the conference.

One excellent use Pangloss has seen of this lately was at Wealth of Networks, a low budget London day event which was free to the public and deliberately aimed to include an online audience as well. WON 09 simply had a large screen at the back of the hall where #won09 tweets where streamed in real time, visible to audience and answered from time to time by speakers. (This can be facilitated using TwitterFall.)

And this Easter weekend, when traditional news outlets downsize and the news is mainly of Popes and chocolate, Twitter's users have exposed in stunning style Amazon US's rather clumsy attempt to render invisible multiple bestselling LGBT classics by removing them from their various rankings charts. While none of the traditional UK media outlets except Channel 4 have even picked up in this yet (according to a quick Google), #amazonfail has become the top tag on Twitter, and dragged Amazon into the so-called "court of popular opinion" in a remarkable show of web 2.0 distributed global viral action. Most impressively perhaps, Twitter has mobilised a global work force who have not just passed news on, but combed Amazon's database trying to compile lists of what words have and have not been filtered out.

Whatever you think of Amazon or Twitter's respective politics, this is another clear landmark in the domain of politics, digital activism and distributed "strong" democracy. Pangloss is intrigued to see what happens next..