Apps Teknoloji A.Ş. (“APPS Mobile”)
Privacy Policy
Effective date: 6 July 2026
The purpose of this Privacy Policy is to provide information on the collection, processing and use of the data provided by the users that use our games/applications (Referred to as “Games” together).
When you use the Games; or somehow communicates with APPS Mobile, APPS Mobile collects information about you in accordance with the nature of the information and transaction within the current technical possibilities.
1 What is personal data and data processing
Every type of information related to an identified or identifiable natural person constitutes personal data. Processing your personal data signifies all types of transactions performed on the data such as; obtaining, recording, storing, preserving, altering, re-arranging, disclosing, transferring, acquiring, making accessible, alignment and preventing access.
2 How APPS Mobile collects your personal data
APPS Mobile collects personal data depending on how you use our Games or interact with us. We collect your personal data your personal data automatically whenever you download our Games to your device or play the Games. Whenever you send us your feedbacks or convey your information or support requests directly to APPS Mobile, we collect the details and personal data you provide. Furthermore, we receive information when you interact with third party advertisements presented in our Games or interact with APPS Mobile advertisements presented in other platforms.
APPS Mobile also collects data from the Apple App Store and Google Play App Store (Referred to as “Platforms” together) platforms and the business partners.
3 Which personal data does APPS Mobile collect
3.1. Categories of Data
When you download, access or play the Games via Platforms, APPS Mobile process certain information of you and your device. We may process the following data relating to you:
- Identifiers identifiers we assign to your account (User ID / UUID), IDFV, IP address, transaction ID, Regional Information (country-level location derived from IP address), Adjust ID, advertising identifiers (IDFA, GIAD)
- Device & Technical Information Platform, OS version, device hardware and software details, SDK version, app version, time zone and preferred language information, technical error logs.
- Transaction Information Purchase information is processed via the Platforms (e.g., Apple App Store and Google Play). APPS Mobile does not collect or process payment details such as credit card information, name, or surname.
- Gameplay & Usage Information Information about how you use and interact with our Games (such as your progress, playtime metrics, session count, retention, gameplay activity, levels reached in the Games).
- Security & Integrity Information We may process limited information including security logs to detect, prevent, and address fraudulent or unauthorized activities, ensure the integrity of our Games, and maintain security.
- Customer Support Requests When we receive support requests through our customer support channels, we may process the information you provide, along with necessary technical information such as transaction records, and error logs, in order to evaluate and resolve your request.
We do not collect or process Advertising identifiers (IDFA or GAID) and related data unless you have permitted. For further details on advertising, please see Section 4.3 Advertisement.
Payments for in-app purchases are being carried out by the Platforms. APPS Mobile, does not collect personal data such as your name, surname, credit card number and e-mail address and only payment information for the items your purchase is being shared with us in order to fulfil your order.
Please note that your user name and score can be viewed by other users in our Games that include a scoreboard feature.
3.2. Data collected by third parties
Our Games incorporate third-party SDKs (such as analytics and advertising partners). These partners may collect information like device-related identifiers (such as advertising identifiers, where permitted), IP address, device and technical information, and limited attribution data (such as campaign and source information).
Such data may be used for analytics, improving our Games, and measuring advertising performance, and, where permitted, for advertising purposes.
Please refer to Section 4.3 for the list of our partners and their privacy policies. For more information about advertising preferences and how you can manage or disable advertising identifiers (such as IDFA), please refer to the Advertising section below.
3.3. Children data
APPS Mobile never knowingly or willingly collect any personal data concerning children under 16 years of age (or under 13). In the event that we learn that we have collected personal information from a child under these ages, we will delete that information as quickly as possible. Parents or guardians may contact us at any time if they have questions or concerns in this regard.
4 Purposes and Legal Grounds of Processing Personal Data
4.1. Purposes
APPS Mobile processes your personal data for the following purposes:
- to provide and operate our Games, including enabling core functionalities, managing gameplay, and verifying and processing transactions.
- to improve and optimize our Games, including analyzing gameplay and usage patterns, monitoring performance and technical issues, and enhancing user experience and game features.
- to detect, prevent, and address fraudulent or unauthorized activities and to ensure the integrity and security of our Games.
- to respond to your requests and provide support when you contact us, including service-related communications.
- to comply with legal obligations and requirements.
In addition, we process personal data to analyze usage and performance by generating aggregated and statistical insights, measuring engagement and retention, and evaluating the overall performance and stability of our Games. We derive aggregated insights from usage data (such as engagement and lifetime value metrics) to understand overall user trends and improve our Games and services.
We may also process certain data for advertising and attribution purposes, such as understanding how users are referred to our Games and measuring the effectiveness of advertising campaigns, subject to your device settings and, where applicable, the permissions you grant through your device or platform. For more information, please see the Advertising section below.
4.2. Legal Grounds
The legal grounds that APPS Mobile relies upon while processing your personal data are the following:
- Explicit consent
- It is necessary for the establishment or performance of the contract .
- It is necessary for APPS Mobile to fulfil its legal obligations to which APPS Mobile is subjected to
- It is necessary for the establishment, exercise and protection of any right
- Without prejudice to your fundamental rights and freedoms, processing of data is necessary for the legitimate interests pursued by APPS Mobile
In data processing activities where your personal data is processed based on the explicit consent -primarily regarding personalized advertising and identifiers like IDFA-, you have the right to withdraw your consent at any time. For more information, please refer to Section 4.3.
APPS Mobile’s legitimate interest in processing your device and usage data is to provide and improve our Games, enhance user experience, and ensure their proper functioning. This includes analyzing usage and performance and generating aggregated and statistical insights to better understand overall trends and improve our services.
4.3. Advertising
Advertising IDs (IDFA for iOS devices and GAID for Android devices) are unique identifiers for mobile devices that advertisers use for personalized advertising and consistent across all mobile applications and thus allow cross-app tracking.
Where you allow such permissions through your device or platform, we may collect limited information related to advertising, such as the advertisements shown, the number of times they are viewed, and certain interactions with those advertisements, as well as device identifiers. This information may be used to measure advertising performance and, where applicable, to provide more relevant advertising.
If you do not grant such permissions, we do not access or use advertising identifiers for these purposes, and the advertising you see will not be personalized.
You may disable this option by activating “limit advertisement tracking” from the privacy settings of Apple devices. As for the Google Android devices, you may change your advertisement setting by activating the “disable advertisement personalizing” option. Advertising IDs, are non-permanent identifiers, which are uniquely associated with your device.
We would like to remind that you have an option to play the Games without watching certain advertisements, but not all advertisements, by using our no-ads feature, which is subject to a fee and its own terms and conditions.
5 Peer to Peer
In return for some of the premium features of games, you may choose to be a peer on the Bright Data network. Participation is entirely voluntary and is subject to your explicit consent (opt-in). If you choose to participate, your device may contribute limited network resources (such as IP address and bandwidth) to the Bright Data network in accordance with the Bright SDK End User License Agreement (EULA), https://bright-sdk.com/eula. You will only be enrolled in the Bright Data network after providing your consent. You may opt out of the Bright Data network by clicking the opt-out switch in the relevant game’s setting page.
6 How long do we keep your personal data
Your personal data is retained only for as long as necessary to fulfill the intended processing purposes and to the extent permitted or mandatory under applicable legislation.
While transaction history, policy consent logs, and records regarding the exercise of rights (including deletion) may be retained for longer periods to comply with legal obligations or for use in legal disputes, such retention will be limited to what is strictly necessary.
Upon a user's deletion request, we fulfill such request through destruction, anonymization, or erasure, except to the extent that data retention is required under applicable law. Furthermore, we notify our third-party service providers of this request to facilitate the corresponding deletion of your data across their platforms.
Even though there is no specific deletion request, personal data is automatically anonymized, deleted, or destroyed after six (6) months of inactivity in the games, except for information that is legally required to be kept, which may continue to be retained in accordance with applicable laws.
7 Security
APPS Mobile undertakes to keep the your data and any confidential information strictly private and confidential. We act with due diligence to prevent your information from entering the public domain, being subject to unauthorized use, or being disclosed to any third party.
To ensure the protection of personal data, we implement technical and administrative measures, including: access restrictions, technical security measures, role-based access controls, continuous logging, data minimization practices, defined retention and destruction periods, and contractual confidentiality obligations with all relevant parties.
While we take all reasonable precautions to maintain a secure environment, it must be acknowledged that no digital system is entirely risk-free. Therefore, users are also expected to take individual responsibility for their own device and account security.
8 Transfer of your personal data
Your personal data may be transferred to our business partners and service providers for the purposes of improving our Games and providing our Games to you, providing personalized advertisements according to your interests, measuring APPS Mobile’s and third parties’ advertisement effectiveness and carrying out measurements and analysis regarding your use of our games.
Your personal data may be disclosed to competent administrative or judicial authorities where required by a lawful order in accordance with the applicable law.
Your personal data may be transferred to our business partners and service providers:
- Analytics services. Your personal data may be transferred to our service providers and business partners for the purpose of conducting analytical reviews, analyses, reporting and research activities regarding the use of our Games.
- Storage services. We may transfer your personal data to technical service providers for storage purposes by using industry-standard security measures and techniques to minimize direct identification.
- Advertisement business partners. We may share data with our advertising partners to support the availability of our Games, measure advertising performance, and, where permitted, provide more relevant advertising, subject to your device settings and applicable permissions.
9 Service Providers / Business Partners
You may find the list of our service providers and business partners and their privacy policies below:
10 Your rights regarding the protection of your personal data
As a data subject, you have the right to;
- to learn whether his/her personal data are processed or not,
- to request for information as to if your personal data have been processed,
- to learn the purpose of the processing of his/her personal data and whether these personal data are used in compliance with the purpose,
- to know the third parties to whom his personal data are transferred in country or abroad,
- to request the rectification of the incomplete or inaccurate data, if any,
- to request the erasure or destruction of your personal data,
- to request reporting of the operations carried out pursuant to the paragraphs (e) and (f) above to third parties to whom your personal data have been transferred,
- to object to the occurrence of a result against the person himself/herself by analyzing the data processed solely through automated systems,
- to claim compensation for the damage arising from the unlawful processing of your personal data.
- to request the restriction of the processing of your personal data under certain conditions (such as contesting the accuracy or objecting to the legal basis),
You may also withdraw your consent at any time for the processing activities based on explicit consent, without affecting the lawfulness of processing before the withdrawal.
If you wish to exercise your rights, you can submit all your requests or inquiries with respect by sending an e-mail to our e-mail provided below or by applying to us in writing at the physical address or the registered e-mail (KEP) address listed below. Your requests will be answered as soon as possible and within thirty days at latest.
APPS Teknoloji A.Ş.
E-mail: privacy@apps.com.tr.
Secured e-mail: appsteknoloji@hs02.kep.tr
Address: Üniversiteler Mahallesi Cyberpark 1606. Cadde A Blok 310 Çankaya/Ankara Türkiye
11 Changes to the Policy
We may update our Privacy Policy from time to time to reflect changes in our services or legal requirements. If we make any changes, we will let you know by posting the updated version on this page and updating the 'Effective Date' at the top. We encourage you to review this Policy occasionally to stay informed about what information we collect and how we use it.