Fashion imagery at scale. Without compromise.

Looklet empowers fashion brands to create high-quality on-model photography digitally — with complete creative control, real or AI models, and the speed to keep up with demand.

How it works

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What is Looklet?

Looklet is a B2B tech platform that helps fashion e-commerce produce online product images faster and more affordably.

Use existing product images – or photograph garments once in your Looklet studio – then digitally style them on digitized real models or AI-generated fashion models through our software, creating unlimited top-quality imagery with complete creative control.

THE PRODUCT

Two input options,
the same quality output

Looklet offers two distinct solutions for fashion brands, retailers, and marketplaces—whether you need a flexible, on-demand service or a high-volume production system.

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Enterprise

All-in-one studio and software solution for high-volume production. Maximum control over your image production with advanced styling features, quality assurance and enterprise-grade support.

What you get:

Full Image Series (multiple angles)
Full Looklet Software Suite
Automated Production Workflow
Quality Control & Retouching
Same day turnaround
Ever-growing lineup of digital fashion models

Onboarding & Support

Custom Onboarding and Training
Premium Support
Dedicated Account Manager

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Virtual Studio

Cloud-based styling solution for ultimate flexibility. Scale your growing business with our styling solution that utilizes existing product images – no studio investment is required.

What you get:

Front & Back Model Images
Web-Based Virtual Studio for Digital Styling
Portfolio of AI-generated fashion models
Flexible – no upfront costs

Onboarding & Support

Email Support
Learning Hub

Learn more

TRUSTED BY

HOW IT WORKS

Our process: product image to
on-model photography

Leveraging AI, 3D technology, and real-time rendering, we empower fashion retailers and brands to produce high-quality, automated on-model imagery at scale—simple, fast, and efficient.

The process in detail

1. Capture

With Enterprise
Shoot up to 120 products/day in a Looklet studio at any location. Only 1–2 studio operators, no need for photographers, hair & makeup or models

Complete hardware & software suite

With Virtual Studio
Upload & enrich your existing front and back ghost product images

Software only

2. Process

Automatic processing with final personal quality control check. Once approved, products are ready for styling – all within 6-24 hours.

3. Style

Create your images in real-time with our styling software, one SKU at a time or hundreds automatically with templates and pre pairing. Digitized and AI-generated models for fashion content creation are ready for use at any time.

4. Online

Export metadata-rich, high-quality images for e-commerce use. Custom format, export and more. Ensure up to date images with instant restyling at any time

88%

Time to Market

40%

COST REDUCTION

Production Efficiency

From one shot to all the images you need

The Image

Dynamic Styling

Create full looks instantly from one image capture. Generate an entire image series instantly, including front, back, side angles, ghost, and details

Close up

See Every Detail, Instantly. Achieve true-to-life rendering of any fabric or style, from delicate sheers to vibrant sequins. Get instant, high-resolution previews and exports that maintain impeccable detail for any platform.

Visual Control

Customize and control every visual element with a few clicks. Seamlessly change models, movements, backgrounds, and crops to align with your brand vision

Enriched images

Enhance your e-commerce with smart, data-rich assets. Each image comes with detailed metadata, enabling advanced features and analytics

From one shot to all the images you need

The Image

Dynamic Styling

Create full looks instantly from one image capture. Generate an entire image series instantly, including front, back, side angles, ghost, and details

Close up

Visual Control

Customize and control every visual element with a few clicks. Seamlessly change models, movements, backgrounds, and crops to align with your brand vision

Enriched images

Enhance your e-commerce with smart, data-rich assets. Each image comes with detailed metadata, enabling advanced features and analytics

5000000

IMAGES PROCESSED

★★★★★

Clients rate our onboarding 5 stars

USE CASES

How different roles can leverage the workflow

Our solution is designed to streamline the process for various roles within your business. Whether you’re a E-Commerce Director, Creative Operation Manager or merchandiser, each role can fully utilize our intuitive workflow to enhance productivity and creativity.

More Use Cases

E-COMMERCE DIRECTOR

Accelerate
time-to-market

In the fast-paced fashion industry, staying ahead of trends is essential. The quicker you get products online, the sooner you can capitalize on demand—outpacing competitors and maximizing your sales.

Faster Launch – Beat competitors online to capture demand and maximize sales.
Boost Sales – Engage buyers with high-quality model imagery.
Optimize Results – Swap low-performing images and A/B test for best performance.

STUDIO OPERATIONS MANAGER

Production Efficiency

Studio and Creative Operations Directors face complex workflows and high costs. Looklet simplifies production with faster turnarounds, smaller teams, and seamless collaboration across creative, marketing, and e-commerce.

50% More Productivity – Boost output without extra costs
Smart Studio Management – Cut down on teams and equipment
Scalable Solutions – Easily handle any production size

MERCHANDISER

Assortment Optimisation

Creating a cohesive collection without a big team is tough. Merchandisers face challenges in consistency, styling, and budget. Looklet makes it easy by helping you:

All-in-one Styling – Ensure a cohesive look across all categories.
Budget Optimization – Maximize resources without sacrificing quality.
Cut Time-to-Market – Reduce production time by up to 80% and start

TESTIMONIALS

What our clients say
about us

Discover our client’s experience with the Looklet’s solution and see why they trust us as their go-to partner for automated fashion e-commerce photography.

Read client case studies

"Our company has a strong support system for Looklet, particularly from our Operations leadership team. They recognize the benefits and role that Looklet plays in our overall operations."

Ali McLeod VP of Photo Studios & Digital Operations Saks Fifth Avenue

"Looklet has revolutionized cost structure on our photo studio operations, allowing us to significantly reduce expenses per item. This has freed up resources that we can now invest in other strategic areas of our business."

Heidi Kontuniemi Manager of the Digital Sales Preparation Stockmann

"Looklet has helped us bridge that gap and redefine our approach to e-commerce photography. We saw immediate improvements across the sales funnel. PDP views rose and PDP-to-cart conversions improved, reflecting greater confidence in the products."

Suzi Staheli Studio Manager Holt Renfrew

Blogs

Read up on the latest
image production trends

Export any number of high-quality images with metadata for ecom. Custom format, export and more. Ensure up to date images with instant restyling at any time.

High resolution on-model
photography with endless styling combinations

View full gallery

KEY FEATURES

Powerful features to enhance
e-commerce
product pages

Whether you want to add shop-the-look to your PDPs, ensure integration with current internal systems or automate your styling to be more efficient, Looklet has you covered

More Use Cases

SHOP THE LOOK

Boost Sales with Meta Data

Our built-in product data enables shop-the-look on the PDP. A powerful tool for retailers to increase conversion rates and customer satisfaction while enhancing brand perception.

MANAGING YOUR STOCK

Enhance Inventory Management

Unlike traditional photography, Looklet’s on-model photography has an endless lifespan. When an item goes out of stock, simply swap it and relaunch within minutes.

AUTOMATED STYLING

Reduce Styling Time

Save your team time and ensure brand consistency by pre-selecting garments to combine together in our styling software, Look Creator.

Model Library

Real and AI-Generated Fashion Models
Available

Access a portfolio of over 1000+ premium real digital fashion models, and over 500+ facial expressions – or use 30+ AI-generated models for fashion with undeniable high quality.

AI Data

AI-Driven Data
for Smarter Product and Image Creation

Forget unpredictable, low output AI fashion tools. Looklet puts you in the driver’s seat with real-time, high-definition control.

Looklet is the smarter, faster way to
create fashion imagery at scale.

Get Looklet